At Divya Masalas, we value your privacy and are committed to protecting your personal information. This policy outlines how we collect, use, and safeguard your data.

1. Information We Collect

Personal Information

  • Contact Details: When you place an order or register on our website, we collect your name, contact number, email address, and shipping/billing address to process your purchase and deliver your products.
  • Account Information: If you create an account, we store your login credentials (email and encrypted password), purchase history, and preferences to provide a personalized shopping experience.
  • Customer Correspondence: We maintain records of any communication you have with our customer service team to address your queries effectively.

Payment Information

  • We use Razorpay as our payment gateway to process transactions securely.
  • While we do not store complete credit/debit card details on our servers, Razorpay may collect and process payment information in accordance with their privacy policy and industry security standards (PCI-DSS compliance).
  • Transaction records (excluding full payment details) are stored to maintain order history and facilitate returns/refunds if necessary.

Automated Information Collection

  • Cookies: We use session and persistent cookies to remember your preferences, analyze site usage, and improve your browsing experience.
  • Log Data: Our servers automatically record information including your IP address, browser type, referring pages, access times, and pages visited to help diagnose technical issues and improve site functionality.
  • Device Information: We collect information about the device you use to access our site, including hardware model, operating system, and unique device identifiers.

2. How We Use Your Information

Order Processing & Fulfillment

  • To process your purchases, confirm orders, and provide delivery updates
  • To verify your identity and prevent fraudulent transactions
  • To maintain your order history and process returns or exchanges

Service Improvement

  • To analyze user behavior and improve our website’s functionality and user experience
  • To develop new products and services based on user preferences and feedback
  • To troubleshoot technical issues and ensure website security

Communication

  • To respond to your inquiries, comments, or concerns
  • To send order confirmations and delivery updates
  • To provide information about your purchases or account

Marketing (With Your Consent)

  • To send promotional materials, newsletters, and special offers if you have subscribed
  • To customize marketing content based on your preferences and purchase history
  • To conduct surveys and collect feedback on our products and services

3. Information Sharing

Service Providers

  • We share necessary information with trusted third-party service providers who assist us in operating our website, processing payments, delivering products, and providing customer service.
  • All service providers are bound by contractual obligations to keep personal information confidential and use it only for the purposes for which we disclose it to them.

Legal Requirements

  • We may disclose personal information if required to do so by law or in response to valid requests by public authorities (e.g., law enforcement agencies).

Business Transfers

  • In the event of a merger, acquisition, or sale of our assets, customer information may be transferred as part of the transaction. We will notify you via email and/or prominent notice on our website of any change in ownership or uses of your personal information.

Third-Party Disclosure

  • We do not sell, trade, or otherwise transfer your personally identifiable information to external third parties for marketing purposes.

4. Security Measures

Data Protection

  • We implement various security measures including encryption, secure socket layer technology (SSL), and regular security assessments to protect your personal information.
  • Access to personal information is restricted to employees who need it to perform their job functions and are bound by confidentiality obligations.

Payment Security

  • All payment transactions are processed through secure payment gateway providers (Razorpay) that comply with PCI DSS standards.
  • Sensitive payment information is encrypted during transmission and is not stored on our servers.

Data Retention

  • We retain your information only for as long as necessary to fulfill the purposes outlined in this Privacy Policy or to comply with legal obligations.
  • You may request deletion of your account information at any time by contacting our support team.

5. Your Rights and Choices

Access and Control

  • You have the right to access, correct, or delete your personal information at any time.
  • You can update your account information through your profile settings or by contacting our customer service.

Marketing Communications

  • You can opt-out of receiving marketing communications by clicking the “unsubscribe” link in any email or by contacting our support team.
  • Even if you opt-out of marketing communications, you will still receive transaction-related emails (order confirmations, delivery updates, etc.).

Cookies

  • Most web browsers allow you to control cookies through their settings preferences. However, limiting cookies may affect the functionality of our website.

6. Children’s Privacy

Our services are not directed to individuals under the age of 18. We do not knowingly collect personal information from children. If you become aware that a child has provided us with personal information, please contact us immediately.

7. Changes to This Policy

We may update this Privacy Policy from time to time to reflect changes in our practices or legal requirements. We will notify you of any material changes by posting the new Privacy Policy on this page and updating the “Last Updated” date.

8. Contact Us

If you have any questions about this Privacy Policy or our data practices, please contact us at:

  • Company Name: Jiva Industries Private Limited (Divya Masalas)
  • Registered Office: 402, JMD Residency, Street No.9, Bharathi Nagar, Vijayawada – 520008, Andhra Pradesh, India
  • Email: support@divyamasalas.in

Last Updated: March 18, 2025